RECOMMENDEDRecommended events

close_unconvert_lead

Google docs

Log when a lead is closed without becoming a converted customer.

Parameters · 4

ParameterDescriptionTypeRequiredExample
currency

Currency of the event value in 3-letter ISO 4217 format. Required when value is set.

string

Yes*

USD

value

Monetary value associated with the lead event. Currency is required when value is set.

number

Yes*

30.03

unconvert_lead_reason

The reason the lead was not converted.

string

No

Never responded

items

Items associated with the lead event.

Array

No